Let me begin by saying that my workflow process is not perfection. I am still adjusting and finding new ways to be more efficient for me and for my clients, but the bit of advice I am giving today will always stay the same…
Are you ready for it?…
Go. RAW. Now.
I first started shooting in RAW because another photographer told me to do so. He gave me a list of reasons why it would be beneficial to me, none of which made any sense at the time, but it sounded technical enough so I listened to him. I didn’t even know the benefits of shooting in RAW, but I knew I was cool doing it. Yep! Shooting RAW makes you cool too.
I digress. Well, sort of…this still sort of has to do with being cool. Say you are at a photo shoot and you have Auto White Balance set because you are jumping all over the place and don’t have the time to adjust the White Balance each time. You get home, load your pictures, and notice that a number of your pictures have a very serious “cool” tone to them (meaning blue color casts). If you shoot in RAW, you load the picture in your RAW conversion program, hit the WB that gives you the correct temperature. Then WALAH! You have saved your photo and been awarded major cool points for saving multiple pictures.
and this is how I corrected it in RAW.
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